THE INFLUENCE OF RELIGIOSITY ON BOYCOTT PARTICIPATION AND ITS INFLUENCE ON BRAND ATTITUDE WITH BRAND LOYALTY AS THE MODERATING VARIABLE (Study of Starbucks Consumer in Semarang).
PENGARUH SOCIAL MEDIA EXPOSURE DAN RELIGIUSITAS TERHADAP IMPULSIVE BUYING BEHAVIOR: PERAN HEDONIC MOTIVE, SHOPPING LIFESTYLE DAN MATERIALISME (Studi Kasus Ibu Rumah Tangga di Kecamatan Losari dan Pabedilan).
PENGARUH AUTHENTICITY DAN ATTRACTIVENESS TERHADAP LOYALITAS AUDIENS DENGAN INTERACTIVITY SEBAGAI VARIABEL MEDIASI.